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Criterion
Paper illustration of the Morphological Analysis working structure.
Innovation
Morphological Analysis
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Paper illustration of Business Model Stress Test with its method-specific working model.
Business Strategy
Business Model Stress Test
Paper illustration of VRIO Framework with its method-specific working model.
Business Strategy
VRIO Framework
Purposedifferent
For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately.Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario.The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions.
Complexitydifferent
MediumHighHighMedium
Timedifferent
1-3 hHalf dayHalf day90-180 min
Participantsdifferent
2-83-83-83-6
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Morphological Box, Concept Combinations, Idea ShortlistValue Chain Map, Lever ListStress Test Report, Action Plan per ScenarioVRIO Table, Strategic Actions
Tagsno overlap
IdeationInnovationCreativity
StrategyBusiness modelDiagnosisAnalysis
StrategyBusiness modelRiskDiagnosis
StrategyDiagnosisBusiness modelCapability
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