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| Criterion |  Innovation Morphological Analysis |  Business Strategy 5-Minuten VC-Check |  Product Discovery Assumption Mapping |  Innovation Reverse Brainstorming |
|---|---|---|---|---|
Purposedifferent | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. | The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | For persistent errors or blockages, the method shifts the view to the opposite of the desired effect. It exposes the mechanics of failure and makes hidden causes easier to grasp. This makes improvement more concrete and the problem clearer. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 1-3 h | 5-15 min | 45-60 min | 30-60 min |
Participantsdifferent | 2-8 | 1-5 | 2-8 | 3-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Morphological Box, Concept Combinations, Idea Shortlist | VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation step | Assumption map, Test backlog, Risk ranking | Reverse Ideas, Risk Themes, Solution Ideas |
Tagsno overlap | IdeationInnovationCreativity | StartupValidationCompetition | AssumptionsRiskExperimentsValidation | BrainstormingIdeationCreativityRisk |