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| Criterion |  Facilitation Mind Mapping |  Business Strategy SWOT Analysis |  Facilitation Alignment Mapping |  Business Strategy PESTLE Analysis |
|---|---|---|---|---|
Purposedifferent | When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends. |
Complexitydifferent | Low | Low | Medium | Medium |
Timedifferent | 15-45 min | 30-60 min | 1-2 h | 1-3 h |
Participantsdifferent | 1-10 | 3-12 | 4-12 | 2-10 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop + async |
Outputdifferent | Mind Map, Topic Clusters, Open Questions | SWOT matrix, Strategic options, Action list | Alignment Map, Open Issues, Decision Questions | PESTLE Map, External Risks, Strategic Questions |
Tagsno overlap | BrainstormingIdeasMappingStructureFacilitation | StrategyAnalysisMarketPositioning | AlignmentStakeholdersStrategyFacilitation | StrategyMarketAnalysis |