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| Criterion |  Facilitation Mind Mapping |  Product Discovery Smoke Test |  Product Discovery Test Card |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Low | Low | Low | High |
Timedifferent | 15-45 min | 1-5 Tage | 20-35 min | 1-4 Wochen |
Participantsdifferent | 1-10 | Nutzertraffic | 1-5 | 1-6 |
Formatdifferent | Workshop + async | Async | Workshop + async | Async |
Outputdifferent | Mind Map, Topic Clusters, Open Questions | Interest Metrics, Conversion Signal, Learning Note | Test Card with a pre-set threshold | Experiment results, Decision log, Learning summary |
Tagsno overlap | BrainstormingIdeasMappingStructureFacilitation | ValidationExperimentsDemandGrowth | ExperimentsValidationDiscoveryHypothesis | ExperimentsGrowthAnalyticsValidation |