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| Criterion |  Facilitation Mind Mapping |  Product Discovery Opportunity Scoring |  Product Discovery Jobs to Be Done |  Product Discovery Kano Model |
|---|---|---|---|---|
Purposedifferent | When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early. | When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes. | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight. |
Complexitydifferent | Low | Medium | Medium | Medium |
Timedifferent | 15-45 min | 60-120 min | 1-3 Wochen | 1-2 Tage |
Participantsdifferent | 1-10 | 3-6 | 5-12 Interviews | 10-50 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Mind Map, Topic Clusters, Open Questions | Opportunity Score Table, Top Outcomes | Job Stories, Outcome Statements, Opportunity List | Kano Matrix, Feature Classes, Priority Themes |
Tagsno overlap | BrainstormingIdeasMappingStructureFacilitation | PrioritizationDiscoveryOutcomesNeeds | CustomerOutcomesNeeds | SatisfactionPrioritizationCustomer |