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Criterion
Paper mind map with a central course onboarding question, colored main branches, keywords and cross-links.
Facilitation
Mind Mapping
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early.When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
LowMediumMediumLow
Timedifferent
15-45 min30-60 min je Interview30-60 min je Interview30-60 min
Participantsdifferent
1-105-12 Interviews5-12 Interviews1-5
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Mind Map, Topic Clusters, Open QuestionsInterview Notes, Opportunity Themes, Customer QuotesProblem Evidence, Risk Notes, Customer SegmentsCompleted Experiment Canvas, Success Metric
Tagsno overlap
BrainstormingIdeasMappingStructureFacilitation
DiscoveryInterviewsOpportunityCustomer
DiscoveryInterviewsValidation
ExperimentsValidationDiscoveryHypothesis
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