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Criterion
Paper mind map with a central course onboarding question, colored main branches, keywords and cross-links.
Facilitation
Mind Mapping
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Purposedifferent
When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early.When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
15-45 min30-60 min je Interview1-4 Wochen30-60 min je Interview
Participantsdifferent
1-105-12 Interviews3-10 Kunden5-12 Interviews
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Mind Map, Topic Clusters, Open QuestionsInterview Notes, Opportunity Themes, Customer QuotesConcierge Learnings, Service Blueprint, MVP RisksProblem Evidence, Risk Notes, Customer Segments
Tagsno overlap
BrainstormingIdeasMappingStructureFacilitation
DiscoveryInterviewsOpportunityCustomer
MVPValidationServiceDiscovery
DiscoveryInterviewsValidation
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