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| Criterion | ![]() Facilitation Mind Mapping | ![]() Product Discovery Opportunity Interview | ![]() Innovation Brainwriting | ![]() Facilitation 1-2-4-All |
|---|---|---|---|---|
Purposedifferent | When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early. | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | When loud voices or hierarchy distort the idea search, the method creates a quiet entry into joint development. It gives everyone thinking space and gathers contributions without social brakes, making diversity more visible and easier to build on. | When many people in a group too rarely get to speak, 1-2-4-All distributes thinking time more fairly. The format builds participation step by step and makes quiet or still-unformed thoughts usable faster. |
Complexitydifferent | Low | Medium | Low | Low |
Timedifferent | 15-45 min | 30-60 min je Interview | 15-30 min | 10-20 min |
Participantsdifferent | 1-10 | 5-12 Interviews | 3-12 | 4-100+ |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Mind Map, Topic Clusters, Open Questions | Interview Notes, Opportunity Themes, Customer Quotes | Idea sheets, Expanded concepts, Prioritized list | Idea List, Shared Insights, Emergent Themes |
Tagsno overlap | BrainstormingIdeasMappingStructureFacilitation | DiscoveryInterviewsOpportunityCustomer | BrainstormingCollaborationInclusionIdeas | FacilitationInclusionIdeation |



