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| Criterion |  Facilitation Mind Mapping |  Growth A/B Testing |  Growth Growth Experiment |  Product Discovery Smoke Test |
|---|---|---|---|---|
Purposedifferent | When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Low | High | Medium | Low |
Timedifferent | 15-45 min | 1-4 Wochen | 1-2 Wochen | 1-5 Tage |
Participantsdifferent | 1-10 | 1-6 | 1-6 | Nutzertraffic |
Formatdifferent | Workshop + async | Async | Workshop + async | Async |
Outputdifferent | Mind Map, Topic Clusters, Open Questions | Experiment results, Decision log, Learning summary | Experiment card, Result summary, Next bet | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | BrainstormingIdeasMappingStructureFacilitation | ExperimentsGrowthAnalyticsValidation | MarketingGrowthExperimentsLearning | ValidationExperimentsDemandGrowth |