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Criterion
Paper illustration of the McKinsey 7S Framework with seven connected fields
Business Strategy
McKinsey 7S
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
MediumMediumHighLow
Timedifferent
2-4 h1-2 h1-4 Wochen1-5 Tage
Participantsdifferent
3-124-121-6Nutzertraffic
Formatdifferent
WorkshopWorkshopAsyncAsync
Outputdifferent
7S Assessment, Alignment Gaps, Change ActionsAlignment Map, Open Issues, Decision QuestionsExperiment results, Decision log, Learning summaryInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
OrganizationStrategyAlignmentChange
AlignmentStakeholdersStrategyFacilitation
ExperimentsGrowthAnalyticsValidation
ValidationExperimentsDemandGrowth
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