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Criterion
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitysame
LowLowLowLow
Timedifferent
25-40 min20-35 min1-2 h30-60 min
Participantsdifferent
1-51-52-81-5
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Learning Card with evidence and next actionTest Card with a pre-set thresholdDIBB document, Belief list, Bet list, Learning reportCompleted Experiment Canvas, Success Metric
Tagsno overlap
ExperimentsValidationDiscoveryLearning
ExperimentsValidationDiscoveryHypothesis
StrategyDecisionAssumptionsHypothesis
ExperimentsValidationDiscoveryHypothesis
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