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Criterion
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
LowLowLowMedium
Timedifferent
25-40 min1-5 Tage45-90 min1-5 Tage
Participantsdifferent
1-5Nutzertraffic2-8Nutzertraffic
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncAsync
Outputdifferent
Learning Card with evidence and next actionInterest Metrics, Conversion Signal, Learning NoteAssumption List, Critical Assumptions, Learning PlanClick Data, Interest Signal, Learning Decision
Tagsno overlap
ExperimentsValidationDiscoveryLearning
ValidationExperimentsDemandGrowth
AssumptionsRiskDecisionDiscovery
ValidationExperimentsDemandDiscovery
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