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Criterion
Paper illustration of Lean UX Canvas with its method-specific working model.
UX Design
Lean UX Canvas
Paper illustration for Flywheel.
Growth
Flywheel
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitydifferent
MediumMediumHighLow
Timedifferent
2-3 h60-120 min1-4 Wochen20-35 min
Participantsdifferent
3-83-81-61-5
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop + async
Outputdifferent
Completed Lean UX Canvas, Hypothesis list, First experimentFlywheel Map, Friction Points, Growth Levers, Experiment BacklogExperiment results, Decision log, Learning summaryTest Card with a pre-set threshold
Tagsno overlap
CanvasHypothesisOutcomesDiscovery
GrowthRetentionConversion
ExperimentsGrowthAnalyticsValidation
ExperimentsValidationDiscoveryHypothesis
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