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| Criterion |  Innovation Lean Startup |  Product Discovery Smoke Test |  Product Discovery Pretotyping |  Product Discovery Assumption Mapping |
|---|---|---|---|---|
Purposedifferent | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | Wochen bis Monate je Lernzyklus | 1-5 Tage | Stunden bis wenige Tage | 45-60 min |
Participantsdifferent | 2-8 | Nutzertraffic | 1-4 | 2-8 |
Formatdifferent | Workshop + async | Async | Workshop + async | Workshop + async |
Outputdifferent | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Interest Metrics, Conversion Signal, Learning Note | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision | Assumption map, Test backlog, Risk ranking |
Tags1 shared | LeanStartupValidationMVP | ValidationExperimentsDemandGrowth | ValidationDemandMVP | AssumptionsRiskExperimentsValidation |