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Criterion
Paper illustration of Lean Startup with its method-specific working model.
Innovation
Lean Startup
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Purposedifferent
For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
Wochen bis Monate je Lernzyklus30-60 min je InterviewStunden bis wenige Tage1-4 Wochen
Participantsdifferent
2-85-12 Interviews1-43-10 Kunden
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Hypothesis list, MVPs, Learning reports, Pivot or persevere decisionProblem Evidence, Risk Notes, Customer SegmentsPretotyping sketch, Test setup, Conversion data, Go or no-go decisionConcierge Learnings, Service Blueprint, MVP Risks
Tags1 shared
LeanStartupValidationMVP
DiscoveryInterviewsValidation
ValidationDemandMVP
MVPValidationServiceDiscovery
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