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Criterion
Paper illustration of Lean Startup with its method-specific working model.
Innovation
Lean Startup
A hypothetical failure makes concrete risks, signals, and fitting mitigations visible.
Decision Making
Pre-Mortem
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration of a Lean Canvas with nine fields, notes, and one highlighted learning risk.
Product Strategy
Lean Canvas
Purposedifferent
For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight.In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable.
Complexitydifferent
MediumLowLowMedium
Timedifferent
Wochen bis Monate je Lernzyklus20–45 min45-90 min45-90 min
Participantsdifferent
2-8Small cross-functional group2-81-6
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Hypothesis list, MVPs, Learning reports, Pivot or persevere decisionRisk list, Mitigation plan, Assumption logAssumption List, Critical Assumptions, Learning PlanLean Canvas, Core Assumptions, Experiment Backlog
Tagsno overlap
LeanStartupValidationMVP
RiskDecisionFailurePlanning
AssumptionsRiskDecisionDiscovery
StartupLeanAssumptionsBusiness model
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