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| Criterion |  Innovation Lean Startup |  Business Strategy GAP Analysis |  Business Strategy SWOT Analysis |  Business Strategy Blue Ocean Strategy Canvas |
|---|---|---|---|---|
Purposedifferent | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | Wochen bis Monate je Lernzyklus | 1-3 h | 30-60 min | 2-4 h |
Participantsdifferent | 2-8 | 2-8 | 3-12 | 3-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Gap Matrix, Action Plan, Risk Notes | SWOT matrix, Strategic options, Action list | Strategy Canvas, Value Curve, ERRC Actions |
Tagsno overlap | LeanStartupValidationMVP | StrategyAnalysisPlanning | StrategyAnalysisMarketPositioning | StrategyPositioningInnovationValue |