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| Criterion |  Innovation Lean Startup |  Growth Flywheel |  Operations 5 Whys |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Medium | Low | High |
Timedifferent | Wochen bis Monate je Lernzyklus | 60-120 min | 15-30 min | 1-4 Wochen |
Participantsdifferent | 2-8 | 3-8 | 2-6 | 1-6 |
Formatdifferent | Workshop + async | Workshop | Workshop | Async |
Outputdifferent | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Root cause notes, Countermeasures | Experiment results, Decision log, Learning summary |
Tagsno overlap | LeanStartupValidationMVP | GrowthRetentionConversion | Root causeIncidentLeanProblem solving | ExperimentsGrowthAnalyticsValidation |