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| Criterion |  Innovation Lean Startup |  Delivery Cost of Delay |  Product Strategy ICE Scoring |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | Helps clarify scope, order, and delivery flow in concrete terms. It makes work, constraints, and sequence manageable. The result is captured as a Cost of Delay table and prioritization sequence. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | High | Low | High |
Timedifferent | Wochen bis Monate je Lernzyklus | 90-180 min | 30-60 min | 1-4 Wochen |
Participantsdifferent | 2-8 | 3-8 | 2-8 | 1-6 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Async |
Outputdifferent | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | CoD Table, Prioritization Sequence | ICE Table, Top Idea List | Experiment results, Decision log, Learning summary |
Tagsno overlap | LeanStartupValidationMVP | PrioritizationDeliveryEconomicsDecision | PrioritizationScoringGrowthDecision | ExperimentsGrowthAnalyticsValidation |