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| Criterion | ![]() Innovation Lean Startup | ![]() Product Discovery Concierge MVP | ![]() Product Discovery Fake Door Test | ![]() Product Discovery Pretotyping |
|---|---|---|---|---|
Purposedifferent | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | Wochen bis Monate je Lernzyklus | 1-4 Wochen | 1-5 Tage | Stunden bis wenige Tage |
Participantsdifferent | 2-8 | 3-10 Kunden | Nutzertraffic | 1-4 |
Formatdifferent | Workshop + async | Workshop + async | Async | Workshop + async |
Outputdifferent | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Concierge Learnings, Service Blueprint, MVP Risks | Click Data, Interest Signal, Learning Decision | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision |
Tags1 shared | LeanStartupValidationMVP | MVPValidationServiceDiscovery | ValidationExperimentsDemandDiscovery | ValidationDemandMVP |



