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Criterion
Paper illustration of Lean Startup with its method-specific working model.
Innovation
Lean Startup
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Purposedifferent
For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.
Complexitydifferent
MediumLowLowLow
Timedifferent
Wochen bis Monate je Lernzyklus45-90 min20-35 min1-2 h
Participantsdifferent
2-82-81-52-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Hypothesis list, MVPs, Learning reports, Pivot or persevere decisionAssumption List, Critical Assumptions, Learning PlanTest Card with a pre-set thresholdDIBB document, Belief list, Bet list, Learning report
Tagsno overlap
LeanStartupValidationMVP
AssumptionsRiskDecisionDiscovery
ExperimentsValidationDiscoveryHypothesis
StrategyDecisionAssumptionsHypothesis
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