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Criterion
Paper illustration of Lean Startup with its method-specific working model.
Innovation
Lean Startup
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Paper illustration of a Lean Canvas with nine fields, notes, and one highlighted learning risk.
Product Strategy
Lean Canvas
Purposedifferent
For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
Wochen bis Monate je Lernzyklus45-90 min1-4 Wochen45-90 min
Participantsdifferent
2-82-83-10 Kunden1-6
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Hypothesis list, MVPs, Learning reports, Pivot or persevere decisionAssumption List, Critical Assumptions, Learning PlanConcierge Learnings, Service Blueprint, MVP RisksLean Canvas, Core Assumptions, Experiment Backlog
Tagsno overlap
LeanStartupValidationMVP
AssumptionsRiskDecisionDiscovery
MVPValidationServiceDiscovery
StartupLeanAssumptionsBusiness model
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