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Criterion
Paper illustration of a Lean Canvas with nine fields, notes, and one highlighted learning risk.
Product Strategy
Lean Canvas
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable.When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
MediumMediumMediumHigh
Timedifferent
45-90 min3-14 Tage45-60 min1-4 Wochen
Participantsdifferent
1-650+2-81-6
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncAsync
Outputdifferent
Lean Canvas, Core Assumptions, Experiment BacklogSurvey Results, Charts, Segment InsightsAssumption map, Test backlog, Risk rankingExperiment results, Decision log, Learning summary
Tagsno overlap
StartupLeanAssumptionsBusiness model
QuantitativeResearchValidation
AssumptionsRiskExperimentsValidation
ExperimentsGrowthAnalyticsValidation
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