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| Criterion | ![]() Product Strategy Lean Canvas | ![]() Agile ROAM Board | ![]() Growth A/B Testing | ![]() Product Discovery Smoke Test |
|---|---|---|---|---|
Purposedifferent | When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable. | When work needs to move between different states or columns, it makes that movement and its handoffs legible. It sorts work by value, risk, and delivery ability. The result is captured as a ROAM Board and an Owner List. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Medium | Low | High | Low |
Timedifferent | 45-90 min | 20-40 min initial, dann laufend | 1-4 Wochen | 1-5 Tage |
Participantsdifferent | 1-6 | 3-15 | 1-6 | Nutzertraffic |
Formatdifferent | Workshop + async | Workshop + async | Async | Async |
Outputdifferent | Lean Canvas, Core Assumptions, Experiment Backlog | ROAM Board, Owner List | Experiment results, Decision log, Learning summary | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | StartupLeanAssumptionsBusiness model | RiskAgileTrackingAlignment | ExperimentsGrowthAnalyticsValidation | ValidationExperimentsDemandGrowth |



