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Criterion
Paper illustration for Landing Page Test.
Product Discovery
Landing Page Test
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Paper board with the four ROAM fields Resolved, Owned, Accepted, and Mitigated.
Agile
ROAM Board
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Purposedifferent
When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest.When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first.When work needs to move between different states or columns, it makes that movement and its handoffs legible. It sorts work by value, risk, and delivery ability. The result is captured as a ROAM Board and an Owner List.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.
Complexitydifferent
MediumLowLowMedium
Timedifferent
1-5 Tage60–90 min20-40 min initial, dann laufend60-90 min
Participantsdifferent
Nutzertraffic2-83-153-6
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Landing Page, Conversion Data, Learning SummaryStakeholder Map, Engagement Plan, Risk NotesROAM Board, Owner ListSalience Diagram, Strategy per Class
Tagsno overlap
ValidationConversionMarketing
StakeholdersAlignmentFacilitationChange
RiskAgileTrackingAlignment
StakeholdersFacilitationAlignmentGovernance
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