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| Criterion |  Product Discovery Landing Page Test |  Systems Thinking Leverage Points |  Decision Making Delphi Method |  Product Strategy DIBB |
|---|---|---|---|---|
Purposedifferent | When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest. | Leverage Points show exactly where interventions in a system produce a disproportionate effect. It draws relationships, patterns, and feedback loops. The result is captured as a leverage map and action strategy. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. |
Complexitydifferent | Medium | High | High | Low |
Timedifferent | 1-5 Tage | Half day | 1-4 Wochen | 1-2 h |
Participantsdifferent | Nutzertraffic | 3-12 | 6-30 Experten | 2-8 |
Formatdifferent | Async | Workshop | Async | Workshop + async |
Outputdifferent | Landing Page, Conversion Data, Learning Summary | Leverage Map, Action Strategy | Expert Forecast, Consensus Range, Assumption Notes | DIBB document, Belief list, Bet list, Learning report |
Tagsno overlap | ValidationConversionMarketing | Systems thinkingChangeStrategy | ForecastingExpertsDecisionStrategy | StrategyDecisionAssumptionsHypothesis |