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| Criterion |  Product Discovery Landing Page Test |  Systems Thinking Intervention Mapping |  Product Strategy DIBB |  Decision Making Force Field Analysis |
|---|---|---|---|---|
Purposedifferent | When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest. | Intervention Mapping translates a need for change into a planned, evaluable program. The method connects target group, determinants, actions, and measurement into a traceable chain. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | In change initiatives, supporting and restraining forces sit at the table at the same time. Force Field Analysis makes these tensions explicit and shows where change can be pushed forward by strengthening or relieving. |
Complexitydifferent | Medium | High | Low | Low |
Timedifferent | 1-5 Tage | 1-5 Tage | 1-2 h | 45-90 min |
Participantsdifferent | Nutzertraffic | 4-12 | 2-8 | 3-12 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Landing Page, Conversion Data, Learning Summary | Logic Model, Change Objectives, Intervention Components, Evaluation Plan | DIBB document, Belief list, Bet list, Learning report | Force Field Map, Change Levers, Risk Notes |
Tagsno overlap | ValidationConversionMarketing | ChangeSystems thinkingCapability | StrategyDecisionAssumptionsHypothesis | ChangeDecisionStrategy |