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Criterion
Paper illustration for Landing Page Test.
Product Discovery
Landing Page Test
Paper illustration of HEART Framework with its method-specific working model.
UX Research
HEART Framework
Paper illustration for Risk Storming.
Architecture
Risk Storming
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest.Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard.Helps clarify architecture context, options, and consequences in concrete terms. It organizes technical context, alternatives, and consequences. The result is captured as an Annotated Diagram, a Prioritized Risk List, and an Action Backlog.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-5 Tage120 min initial, dann laufend60-90 min45-60 min
Participantsdifferent
Nutzertraffic3-64-122-8
Formatdifferent
AsyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Landing Page, Conversion Data, Learning SummaryHEART-GSM Table, DashboardAnnotated Diagram, Prioritized Risk List, Action BacklogAssumption map, Test backlog, Risk ranking
Tagsno overlap
ValidationConversionMarketing
MetricsUX researchMeasurementSatisfaction
RiskArchitectureWorkshopValidation
AssumptionsRiskExperimentsValidation
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