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| Criterion |  Product Discovery Landing Page Test |  Decision Making Assumption Surfacing |  Decision Making OODA Loop |  Product Discovery Learning Card |
|---|---|---|---|---|
Purposedifferent | When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia. | The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 1-5 Tage | 45-90 min | 15-60 min je Zyklus | 25-40 min |
Participantsdifferent | Nutzertraffic | 2-8 | 1-8 | 1-5 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Landing Page, Conversion Data, Learning Summary | Assumption List, Critical Assumptions, Learning Plan | Situation Assessment, Decision Loop, Action Updates | Learning Card with evidence and next action |
Tagsno overlap | ValidationConversionMarketing | AssumptionsRiskDecisionDiscovery | DecisionChangeLearningStrategy | ExperimentsValidationDiscoveryLearning |