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| Criterion |  Product Discovery Landing Page Test |  Architecture ARID (Active Reviews for Intermediate Designs) |  Product Discovery Pretotyping |  Product Discovery Fake Door Test |
|---|---|---|---|---|
Purposedifferent | When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest. | ARID examines how well developers can work with a technical design. It focuses on a part of the system that can still be revised, between the architecture overview and the detailed specification. | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 1-5 Tage | 2–4 h review as a planning range; preparation and evaluation additional | Stunden bis wenige Tage | 1-5 Tage |
Participantsdifferent | Nutzertraffic | Designers, developers as users, and facilitation | 1-4 | Nutzertraffic |
Formatdifferent | Async | Workshop + async | Workshop + async | Async |
Outputdifferent | Landing Page, Conversion Data, Learning Summary | Prioritized development tasks, Jointly produced code or pseudocode, Observed difficulties and open design questions, Proposed design revisions | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision | Click Data, Interest Signal, Learning Decision |
Tags1 shared | ValidationConversionMarketing | ArchitectureEngineeringFeedbackValidationTasks | ValidationDemandMVP | ValidationExperimentsDemandDiscovery |