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Criterion
Paper illustration for Landing Page Test.
Product Discovery
Landing Page Test
Paper illustration for Argument Mapping
Decision Making
Argument Mapping
Paper illustration of Five-Minute VC Check with its method-specific working model.
Business Strategy
5-Minuten VC-Check
Paper illustration of an IBIS map with issues, positions and arguments
Knowledge Modeling
IBIS
Purposedifferent
When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest.When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on.The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list.IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-5 Tage1-3 h5-15 min1-3 h
Participantsdifferent
Nutzertraffic1-81-52-8
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Landing Page, Conversion Data, Learning SummaryArgument Map, Evidence Gaps, Decision RationaleVC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation stepIssue Map, Positions, Argument Notes
Tagsno overlap
ValidationConversionMarketing
SensemakingDecisionRationale
StartupValidationCompetition
RationaleKnowledgeDecision
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