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| Criterion | ![]() Knowledge Modeling Knowledge Mapping | ![]() Knowledge Modeling Concept Mapping | ![]() Product Discovery Opportunity Scoring | ![]() Product Discovery Jobs to Be Done |
|---|---|---|---|---|
Purposedifferent | Knowledge Mapping makes knowledge, gaps, and transfer paths visible across a field. It fits when expertise should not just exist but also be findable and transferable. | Concept Mapping arranges terms and relationships in a network that makes subject-matter connections tangible. It fits when a topic needs to be understood structurally rather than linearly. | When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes. | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. |
Complexitysame | Medium | Medium | Medium | Medium |
Timedifferent | 1-3 h | 1-2 h | 60-120 min | 1-3 Wochen |
Participantsdifferent | 3-12 | 1-8 | 3-6 | 5-12 Interviews |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Knowledge Map, Critical Knowledge Areas, Transfer Plan | Concept Map, Relationship Labels, Knowledge Gaps | Opportunity Score Table, Top Outcomes | Job Stories, Outcome Statements, Opportunity List |
Tagsno overlap | KnowledgeMappingRisk | KnowledgeConceptsMappingSensemaking | PrioritizationDiscoveryOutcomesNeeds | CustomerOutcomesNeeds |



