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Criterion
Paper illustration for Kepner-Tregoe
Operations
Kepner-Tregoe
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Purposedifferent
For a disturbance that's hard to pin down, the method cleanly separates problem, cause, and decision. It reduces mixing when symptoms allow several interpretations.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.For a complex deviation with several people involved, the method bundles problem, analysis, and decision onto one page. It creates a shared working space where causes, countermeasures, and follow-up fit together.When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.
Complexitydifferent
HighMediumMediumHigh
Timedifferent
2-8 h2-4 h45-90 min0.5-2 Tage
Participantsdifferent
2-84-102-56-12
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
Problem Analysis, Decision Analysis, Risk PlanJourney Map, Pain-point List, Opportunity BacklogA3 Report, Action Plan, Root Cause AnalysisService Blueprint, Fail Points, Ownership Map
Tagsno overlap
Problem solvingRoot causeDecisionOperations
JourneyServiceService design
LeanProblem solvingCoachingOperations
Service designOperationsJourneyBlueprint
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