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| Criterion |  Product Discovery Kano Model |  UX Research User Interviews |  Facilitation Consensus Workshop |  Facilitation Dot Voting |
|---|---|---|---|---|
Purposedifferent | When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight. | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time. | When a workshop has produced too many options and the group needs to condense quickly, dot voting makes preferences visible in a short time. It bundles individual votes into a solid signal for the next selection. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 1-2 Tage | 30–60 min per interview | 1-3 h | 5-15 min |
Participantsdifferent | 10-50 | 1 participant per interview | 5-30 | 3-20 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Kano Matrix, Feature Classes, Priority Themes | Interview Notes, Themes, Insight Summary | Consensus Clusters, Theme Titles, Priority Areas | Ranked list, Consensus signal, Shortlist |
Tagsno overlap | SatisfactionPrioritizationCustomer | QualitativeResearchCustomerDiscovery | FacilitationConsensusWorkshopAlignment | FacilitationVotingConsensusPrioritization |