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Criterion
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Purposedifferent
When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-2 Tage30-60 min je Interview1-3 Tage30-60 min je Interview
Participantsdifferent
10-505-10 InterviewsInternes Team5-12 Interviews
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Kano Matrix, Feature Classes, Priority ThemesSolution Feedback, Objection List, Validation NotesPersona Profiles, Needs Summary, Scenario NotesProblem Evidence, Risk Notes, Customer Segments
Tagsno overlap
SatisfactionPrioritizationCustomer
ValidationInterviewsPrototype
ResearchCustomerSynthesis
DiscoveryInterviewsValidation
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