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Criterion
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
Purposedifferent
When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.For a complex deviation with several people involved, the method bundles problem, analysis, and decision onto one page. It creates a shared working space where causes, countermeasures, and follow-up fit together.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
1-2 Tage0.5-2 Tage2-4 h45-90 min
Participantsdifferent
10-506-124-102-5
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop + async
Outputdifferent
Kano Matrix, Feature Classes, Priority ThemesService Blueprint, Fail Points, Ownership MapJourney Map, Pain-point List, Opportunity BacklogA3 Report, Action Plan, Root Cause Analysis
Tagsno overlap
SatisfactionPrioritizationCustomer
Service designOperationsJourneyBlueprint
JourneyServiceService design
LeanProblem solvingCoachingOperations
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