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Criterion
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Paper illustration of the Consensus Workshop working structure.
Facilitation
Consensus Workshop
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-2 Tage30-60 min je Interview1-3 h1-2 h
Participantsdifferent
10-505-12 Interviews5-304-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Kano Matrix, Feature Classes, Priority ThemesInterview Notes, Opportunity Themes, Customer QuotesConsensus Clusters, Theme Titles, Priority AreasAlignment Map, Open Issues, Decision Questions
Tagsno overlap
SatisfactionPrioritizationCustomer
DiscoveryInterviewsOpportunityCustomer
FacilitationConsensusWorkshopAlignment
AlignmentStakeholdersStrategyFacilitation
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