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Criterion
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper mind map with a central course onboarding question, colored main branches, keywords and cross-links.
Facilitation
Mind Mapping
Paper illustration of shared options, independently placed voting dots, and a highlighted shortlist.
Facilitation
Dot Voting
Purposedifferent
When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early.When a workshop has produced too many options and the group needs to condense quickly, dot voting makes preferences visible in a short time. It bundles individual votes into a solid signal for the next selection.
Complexitydifferent
MediumMediumLowLow
Timedifferent
1-2 Tage1-3 Wochen15-45 min5-15 min
Participantsdifferent
10-505-12 Interviews1-103-20
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Kano Matrix, Feature Classes, Priority ThemesJob Stories, Outcome Statements, Opportunity ListMind Map, Topic Clusters, Open QuestionsRanked list, Consensus signal, Shortlist
Tagsno overlap
SatisfactionPrioritizationCustomer
CustomerOutcomesNeeds
BrainstormingIdeasMappingStructureFacilitation
FacilitationVotingConsensusPrioritization
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