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Criterion
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of HEART Framework with its method-specific working model.
UX Research
HEART Framework
Purposedifferent
When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-2 Tage1-4 Wochen45-90 min120 min initial, dann laufend
Participantsdifferent
10-505-203-83-6
Formatdifferent
Workshop + asyncAsyncWorkshopWorkshop + async
Outputdifferent
Kano Matrix, Feature Classes, Priority ThemesDiary Entries, Longitudinal Patterns, Experience TimelineImpact Map, Outcome Hypotheses, Delivery OptionsHEART-GSM Table, Dashboard
Tagsno overlap
SatisfactionPrioritizationCustomer
UX researchTrackingBehavior
OutcomesStrategyBehaviorPlanning
MetricsUX researchMeasurementSatisfaction
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