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| Criterion | ![]() Product Discovery Jobs to Be Done | ![]() Product Discovery Opportunity Scoring | ![]() Decision Making Argument Mapping | ![]() Decision Making Assumption Surfacing |
|---|---|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes. | When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 1-3 Wochen | 60-120 min | 1-3 h | 45-90 min |
Participantsdifferent | 5-12 Interviews | 3-6 | 1-8 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | Opportunity Score Table, Top Outcomes | Argument Map, Evidence Gaps, Decision Rationale | Assumption List, Critical Assumptions, Learning Plan |
Tagsno overlap | CustomerOutcomesNeeds | PrioritizationDiscoveryOutcomesNeeds | SensemakingDecisionRationale | AssumptionsRiskDecisionDiscovery |



