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Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper illustration of Lean UX Canvas with its method-specific working model.
UX Design
Lean UX Canvas
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of Opportunity Scoring with its method-specific working model.
Product Discovery
Opportunity Scoring
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-3 Wochen2-3 h1-2 h60-120 min
Participantsdifferent
5-12 Interviews3-84-123-6
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListCompleted Lean UX Canvas, Hypothesis list, First experimentAlignment Map, Open Issues, Decision QuestionsOpportunity Score Table, Top Outcomes
Tagsno overlap
CustomerOutcomesNeeds
CanvasHypothesisOutcomesDiscovery
AlignmentStakeholdersStrategyFacilitation
PrioritizationDiscoveryOutcomesNeeds
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