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| Criterion |  Product Discovery Jobs to Be Done |  Product Discovery Kano Model |  Delivery MoSCoW |  Product Strategy ICE Scoring |
|---|---|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight. | When a release carries too many demands and priorities are only ever negotiated, MoSCoW creates clear boundaries for the next cut. Must, Should, Could, and Won't make commitment, room for maneuver, and trade-off logic visible to everyone involved. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. |
Complexitydifferent | Medium | Medium | Low | Low |
Timedifferent | 1-3 Wochen | 1-2 Tage | 30-90 min | 30-60 min |
Participantsdifferent | 5-12 Interviews | 10-50 | 3-12 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | Kano Matrix, Feature Classes, Priority Themes | Prioritized Backlog, Release Scope, Tradeoff Notes | ICE Table, Top Idea List |
Tagsno overlap | CustomerOutcomesNeeds | SatisfactionPrioritizationCustomer | PrioritizationScopeDecision | PrioritizationScoringGrowthDecision |