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Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
Paper illustration for ALPEN Method
Operations
ALPEN Method
Paper illustration for Eat the Frog
Operations
Eat the Frog
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.With an overloaded day full of too many tasks, a realistic picture of the day emerges. The method connects estimating, deciding, and buffer thinking so planning fits available energy and time.The method protects energy and attention for the task that creates the largest progress and is often postponed.
Complexitydifferent
MediumMediumLowLow
Timedifferent
1-3 Wochen1-2 Tage10-20 min daily15-90 min daily
Participantsdifferent
5-12 Interviews10-5011
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncAsync
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListKano Matrix, Feature Classes, Priority ThemesDaily Plan, Time Estimates, Review NotesPriority Task, Completion Note, Daily Focus
Tagsno overlap
CustomerOutcomesNeeds
SatisfactionPrioritizationCustomer
PlanningTime managementProductivityOperations
PrioritizationProductivityFocusExecution
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