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Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
Paper illustration of shared options, independently placed voting dots, and a highlighted shortlist.
Facilitation
Dot Voting
Independent contributions form an ordered group priority list.
Facilitation
Nominal Group Technique
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog.When a workshop has produced too many options and the group needs to condense quickly, dot voting makes preferences visible in a short time. It bundles individual votes into a solid signal for the next selection.When loud voices could dominate a round, Nominal Group Technique protects individual thinking time from group effects. It collects ideas separately first and only then enables shared weighting.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-3 Wochen60-90 min5-15 min60-120 min
Participantsdifferent
5-12 Interviews3-83-205-12
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListPrioritization Canvas, Hypothesis BacklogRanked list, Consensus signal, ShortlistRanked Ideas, Clarified Options, Group Priority
Tagsno overlap
CustomerOutcomesNeeds
ExperimentsPrioritizationDiscoveryHypothesis
FacilitationVotingConsensusPrioritization
FacilitationPrioritizationVotingInclusion
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