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| Criterion | ![]() Product Discovery Jobs to Be Done | ![]() Decision Making Force Field Analysis | ![]() Product Strategy Impact Mapping | ![]() Product Strategy DIBB |
|---|---|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | In change initiatives, supporting and restraining forces sit at the table at the same time. Force Field Analysis makes these tensions explicit and shows where change can be pushed forward by strengthening or relieving. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 1-3 Wochen | 45-90 min | 45-90 min | 1-2 h |
Participantsdifferent | 5-12 Interviews | 3-12 | 3-8 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop + async |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | Force Field Map, Change Levers, Risk Notes | Impact Map, Outcome Hypotheses, Delivery Options | DIBB document, Belief list, Bet list, Learning report |
Tagsno overlap | CustomerOutcomesNeeds | ChangeDecisionStrategy | OutcomesStrategyBehaviorPlanning | StrategyDecisionAssumptionsHypothesis |



