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Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper illustration for Fishbowl Discussion.
Facilitation
Fishbowl Discussion
Paper illustration of shared options, independently placed voting dots, and a highlighted shortlist.
Facilitation
Dot Voting
Paper illustration for World Café.
Facilitation
World Café
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.When a controversial topic needs depth and discipline at the same time, Fishbowl Discussion makes the structure of the conversation transparent. The format keeps the core small enough for real dialogue and open enough for controlled turnover.When a workshop has produced too many options and the group needs to condense quickly, dot voting makes preferences visible in a short time. It bundles individual votes into a solid signal for the next selection.When a group needs to connect many viewpoints in a short time, World Café creates a calm alternation between closeness and rotation. It sets thinking in motion without forcing the conversation into full-plenary rigidity.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-3 Wochen45-90 min5-15 min60-180 min
Participantsdifferent
5-12 Interviews8-803-2012-100+
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListDiscussion Insights, Observed Tensions, Follow-up QuestionsRanked list, Consensus signal, ShortlistTable Notes, Emergent Themes, Shared Questions
Tagsno overlap
CustomerOutcomesNeeds
FacilitationDialogueLarge group
FacilitationVotingConsensusPrioritization
FacilitationDialogueLarge groupSensemaking
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