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| Criterion |  Product Discovery Jobs to Be Done |  Innovation Crazy 8s |  Innovation Rapid Ideation |  Innovation Design Charrette |
|---|---|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. | When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work. | In a tightly timed design process with many participants, the method pools several lines of thinking in a short time. It brings parallel design energy without letting the discussion tip into endless coordination. This quickly produces solid directions for architecture or space. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 1-3 Wochen | 8-15 min | 5-20 min | Halber Tag bis mehrere Tage |
Participantsdifferent | 5-12 Interviews | 1-10 | 1-20 | 10-50 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | Sketch Set, Idea Shortlist, Direction Options | Ideenpool, Roh-Shortlist, Cluster | Sketches and Concepts, Consolidated Solution Sketch, Prioritized Direction |
Tagsno overlap | CustomerOutcomesNeeds | BrainstormingSketchingSpeedDivergenceDesign sprint | BrainstormingIdeationDivergenceSpeed | BrainstormingWorkshopCollaborationIdeation |