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| Criterion | ![]() Product Discovery Jobs to Be Done | ![]() Delivery Cost of Delay | ![]() Product Discovery Opportunity Interview | ![]() Decision Making Assumption Surfacing |
|---|---|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | Helps clarify scope, order, and delivery flow in concrete terms. It makes work, constraints, and sequence manageable. The result is captured as a Cost of Delay table and prioritization sequence. | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. |
Complexitydifferent | Medium | High | Medium | Low |
Timedifferent | 1-3 Wochen | 90-180 min | 30-60 min je Interview | 45-90 min |
Participantsdifferent | 5-12 Interviews | 3-8 | 5-12 Interviews | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | CoD Table, Prioritization Sequence | Interview Notes, Opportunity Themes, Customer Quotes | Assumption List, Critical Assumptions, Learning Plan |
Tagsno overlap | CustomerOutcomesNeeds | PrioritizationDeliveryEconomicsDecision | DiscoveryInterviewsOpportunityCustomer | AssumptionsRiskDecisionDiscovery |



