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| Criterion |  Product Discovery Jobs to Be Done |  Innovation Brainwriting |  Facilitation Dot Voting |  Facilitation Mind Mapping |
|---|---|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When loud voices or hierarchy distort the idea search, the method creates a quiet entry into joint development. It gives everyone thinking space and gathers contributions without social brakes, making diversity more visible and easier to build on. | When a workshop has produced too many options and the group needs to condense quickly, dot voting makes preferences visible in a short time. It bundles individual votes into a solid signal for the next selection. | When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early. |
Complexitydifferent | Medium | Low | Low | Low |
Timedifferent | 1-3 Wochen | 15-30 min | 5-15 min | 15-45 min |
Participantsdifferent | 5-12 Interviews | 3-12 | 3-20 | 1-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | Idea sheets, Expanded concepts, Prioritized list | Ranked list, Consensus signal, Shortlist | Mind Map, Topic Clusters, Open Questions |
Tagsno overlap | CustomerOutcomesNeeds | BrainstormingCollaborationInclusionIdeas | FacilitationVotingConsensusPrioritization | BrainstormingIdeasMappingStructureFacilitation |