methodatlas
Compare

View methods side by side.

Choose up to four methods. Add them using the search and share the comparison by copying its link.

Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
A 5 Whys working surface connects an observable problem with evidenced causes, marked uncertainty and concrete countermeasures with ownership.
Operations
5 Whys
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.For a complex deviation with several people involved, the method bundles problem, analysis, and decision onto one page. It creates a shared working space where causes, countermeasures, and follow-up fit together.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
1-3 Wochen45-90 min2-4 h15-30 min
Participantsdifferent
5-12 Interviews2-54-102-6
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListA3 Report, Action Plan, Root Cause AnalysisJourney Map, Pain-point List, Opportunity BacklogRoot cause notes, Countermeasures
Tagsno overlap
CustomerOutcomesNeeds
LeanProblem solvingCoachingOperations
JourneyServiceService design
Root causeIncidentLeanProblem solving
Add more methods